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Nissan's marketing pays off, so it spends more

Aggressive incentives and ad spending have helped Nissan North America Inc. rack up a bigger sales gain this year than Asian rivals Toyota, Honda and Hyundai-Kia. Now Nissan plans more of the same.

Automotive Brand Awards 2012 winners revealed

The Audi A3, Mercedes-Benz Concept Style Coupé and Volkswagen Up were amongst the winners of the 'Best of Best' awards at this year's Automotive Brand Awards. The difficult job of picking this year's winners went to a panel of representatives from the media, design and brand communications world along with universities and academies. The chosen few were: freelance journalist Masatsugu Arimoto; freelance author and journalist Jürgen Lewandowski and Head of Transportation Interior Design at Hochschule Reutlingen, Professor Andrea Lipp.

1 in 10 men prefer cars to women

Just over 12% of men think that some beautiful cars can look better than women, according to a new survey commissioned by Volvo in collaboration with brainwave monitoring specialists MyndPlay. The study analysed the electronic brain signals of respondents to measure the effect car design has on the human mind – and the results are very interesting… On Bing: see pictures of beautiful car design The most beautiful cars of all time In the interest of balance, women were also asked how they rank an attractive male compared to a good-looking car. The outcome showed one third (33%) of females asked actually rated images of impressive car design higher than pictures of an attractive man.