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MINI London 2012 Edition launches to celebrate Olympic Games

MINI London 2012 Edition - in patriotic red, white or blue The launch of the MINI London 2012 Edition to celebrate the Olympic Games neatly pulls together two of MINI’s marketing tactics; shove out as many limited edition models as you can and give them a London theme. True, this edition of the MINI uses the London moniker intact instead of using a badge from a London area, but it’s consistent with the current MINI special edition target. As is MINI’s aim to cash in on any bit of publicity it can – sometimes tenuously – get a hook on.

Cadillac CTS-V Estate (Wagon) Spied – Where’s the Euro dealer network?

The Cadillac CTS-V Estate Spy - Euro ready? It’s very sad that with a range of cars in its arsenal which could – probably for the first time ever – be taken seriously by European buyers, Cadillac are without a dealer network in the UK and Europe. Yes, they told us they were sorting that out and that ‘Cadillac back in Europe’ was a certainty. But really, it isn’t.

Honda Gear Concept turns up in Montreal

The Honda Gear Concept has been revealed at the Montreal Motor Show this week, a small urban runaround aimed at young car buyers. Just to the north of the Detroit Show, there’s another motor show going on in Montreal, not that anyone expected anything of much interest to appear at the much smaller Montreal Motor Show. But it has.