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Koenigsegg One:1 officially revealed – it’s not a Supercar, it’s a MEGACAR

The Koenigsegg One: 1 (pictured) officially revealed ahead of Geneva Cars UK exclusively revealed the first details of the Koenigsegg One:1 back in November 2012, and now it’s heading for its public reveal at the Geneva Motor Show next week. So extreme is the One:1 that Christian von Koenigsegg has dubbed it ‘The world’s first MegaCar’, and looking at the specification he may have a point (it has 1 Megawatt of power). The Koenigsegg One: 1 produces a massive 1340 hp and over 1000lb/ft of torque an weighs 1340kg – the world’s first 1:1 power to curb weight ratio supercar – enough to deliver 2G cornering capability together with 610KG of downforce at 160mph thanks to active under and over body aerodynamics.

Toyota Mark X

The second generation Mark X made its debut at the Tokyo motor show late last month, furthering the sporty and luxurious theme initiated by the outgoing model. The redesigned rear-wheel-drive sedan was created around a 'glam tech' theme at Toyota's Japanese studios, combining a modern look with high-tech features . Overall, the design of the Mark X is a subtle contrast of dynamic elements paired with understated luxury.

GM returns to Super Bowl, new ads upcoming for Camaro, Caddy

If there's one thing Joel Ewanick has made clear since joining General Motors Co. three months ago, it's that he doesn't let grass grow under his feet. And the company's vice president of marketing isn't slowing down anytime soon: In a wide-ranging interview with Advertising Age, an affiliate of AutoWeek, Ewanick let drop that the automaker will return to the Super Bowl in 2011; that an ad campaign will break next month for the Chevy Camaro; and that there's a new tagline coming for Cadillac, "The new standard for the world." "We have so many projects in the works right now," he said.