Kia styling chief Schreyer is fluent in Koreapean

The way Peter Schreyer sees it, there is one key difference between European and Korean automakers: Europeans design from the heart, Koreans from the head. "In a European company, everybody is a car driver, a car enthusiast," says the Germany-born design chief of Kia Motors Corp. "Everybody from the CEO to the little designer to people on the production line, they want to build cars they want to drive themselves." Koreans can be more market-oriented: "They look at the big picture, which markets to explore or conquer.

2012 Audi A6 Allroad UK price from £43,145

2012 Audi A6 Allroad UK price announced Just days after the reveal of the new A6 Allroad, Audi has announced that the 2012 A6 Allroad will start at £43,145. In the midst of the reveals at the Detroit Auto Show last week, Audi revealed the 2012 A6 Allroad in Germany, and a decent-looking Allroad it is too. Unlike previous iterations of the A6 Allroad, the 2012 A6 Allroad looks almost as sleek and appealing as the regular A6 Avant, despite its butch plastic cladding and skid plates.

Bentley Mulsanne Executive Interior concept

Bentley is using its Mulsanne flagship to showcase a new Executive Interior concept, highlighting multimedia connectivity at the 2011 Frankfurt motor show. The new concept offers an impressive array of bespoke business, comfort and entertainment features designed to conduct business on the move. Renowned for its painstaking attention to detail, the hand-crafted Mulsanne cabin already takes Bentley's craftsmen and women over 170 hours to create.