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Z-Party: Nissan marks 40 years of sports-car fun

It's one of the most iconic names in the auto world: The Z car. No matter the number--240, 350, 370--that singular letter rings true with enthusiasts. And the style, power and pure fun of Nissan's famous sports car are being celebrated this week around Nashville.

New Hyundai i30: Look in to my eyes

Hyundai use hypnosis to sell the new i30 Hyundai in the Netherlands are using hypnotist Peter Powers to experiment with hypnosis to raise awareness for the new Hyundai i30. We’ve been big fans of the way Hyundai has marketed their products in the last few years, managing to change perceptions of the brand in a fraction of the time mighty VW took with Skoda. What we’re not too sure of is the latest marketing tactic being tried out by Hyundai in the Netherlands, who have enlisted the skills of hypnotist Peter Powers to create a 15 minute immersive video designed to be watched full screen on your computer – with headphones on – as Powers lets you experience the new Hyundai i30 in a whole new way.

Jaguar XJ & XF get 4WD

Jaguar has announced that four wheel drive versions of the Jaguar XJ and Jaguar XF will be available – but not in the UK. Jaguar has long bemoaned the lack of a 4WD platform for their cars, and even blamed such a lack of flexibility for the delay in launching the XF Sportbrake. We’ve been expecting Jaguar to reveal a 4WD version of the XJ for a while (especially as the new Range Rover utilises the same platform) but we didn’t expect a 4WD XF until the next generation XF launches in a couple of years.