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Going green is the new black

When hearing the term “luxury vehicle,” it’s safe to say your mind doesn’t automatically jump to phrases like “fuel-efficient” or “environmentally friendly.” Let’s be honest: Owning a gas-guzzling speed machine dressed to the nines inside and out is a serious status symbol in most cultures. But there’s a new trend taking over the luxury automotive world, and it’s covered in green. The demand for high-end hybrid cars is on the rise, not only for their notable mileage boost and decreased emissions, but also for the social gains of adopting the green technology.

Ford rolls out 2010 model line

Ford's big stars for the 2010 model year are obviously the Mustang and Taurus. But less flashy--and perhaps nearly as important--are more subtle improvements throughout its product portfolio, including nicer interiors and a fine-tuned version of Sync that could help the Blue Oval win customers and improve its image in the marketplace. The idea is to fortify its lineup with refinements "experienced immediately in a five-minute test drive," said Derrick Kuzak, Ford's group vice president of global product development.

Mercedes GLA: New B Class SUV in 2013

Mercedes GLA based on the new B Class (pictured) Another Mercedes niche car based on the new A Class platform will arrive in 2013 as the compact SUV Mercedes GLA. Mercedes’ nomenclature has got confusing in recent years so it’s quite hard to pin down exactly what they’re likely to call a new car we know is coming but which isn’t yet official. But it does now seem clear that the compact SUV we’ll see from Mercedes in 2013 – and based on the same platform as the new A and B Class – will be the Mercedes GLA.