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Video: Jaguar's Julian Thomson on the importance of design values

Jaguar's Head of Advanced Design, Julian Thomson, appeared at this month's PSFK Conference in London giving a talk on design values. Thomson's talk, ‘Concepting Dreams, Making Reality Happen', dealt with questions of creating a design story as well as how Jaguar uses the value of its heritage while keeping things original and new. Thomson – the man behind the 2010 C-X75 and the recently revealed F-Type – said, "You can't get a good design story if you don't look at your heritage, where you came from, where your values came from." He went on to discuss the ‘sad years of Jaguar', from around 1968 to 2004 where Jaguar was too timid to develop and "essentially made the same-looking car." He put this down to a reluctance on Jaguar's part to move too far away from its successful models and, quite interestingly, because "not only did we start doing market research, we started asking Americans what they wanted." Watch the full video on the left.

Hyundai ix35 at 2009 Frankfurt motor show

Hyundai ix35: Korea's replacement for the Tucson SUV By Tim Pollard First Official Pictures 25 August 2009 12:27 Farewell Tucson, the new Hyundai ix35 is unveiled today. Due to be shown at the 2009 Frankfurt motor show, the new ix35 is the Koreans' latest crossover and will land in UK showrooms in spring 2010. Hyundai heralds its new 'fluidic sculpture' design language; we say it looks jolly slick, and not a little unlike Ford's Kuga junior SUV.Hyundai ix35: the new lookThe styling touches of note include the hexagonal grille, which is spreading across the faces of Hyundai's rapidly refreshed model line-up.

Range Rover Evoque about to go in to production in China – and maybe the new Land Rover Discovery Sport too

Range Rover Evoque about to go in to production in China It’s been clear Jaguar Land Rover intend to build cars in China – a huge market for Jaguar Land Rover – for some time, but now, with a new factory about to open near Shanghai, that’s about to become a reality. JLR’s new plant in China is in Changhsu and is a joint venture with JLR’s China partner – Chery Automobile – where Chery will be producing JLR cars with a Chery badge on the bonnet. The new plant is due to open in October – with production starting soon after – and as well as producing Chery cars for China JLR will also be building the Range Rover Evoque – JLR’s biggest seller in China – for the local market.