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New Toyota Prius to match Honda Insight on price

New Toyota Prius to match Honda Insight on price. [ad#ad-1] The next generation Toyota Prius is upon us, and it looks like Toyota are taking the threat from the Honda Insight very seriously indeed. When the Honda Insight was announced, and it was clear that Honda was intent on pitching the Insight below the Toyota Prius price, reports from Japan said that Toyota were going to continue to make the outgoing Prius, but pitch it beneath the price of the Honda.

Bloodhound 1000mph World Speed Record attempt goes carbon neutral. Piffle.

Richard Noble’s Bloodhound Land Speed Record attempt will now be carbon neutral thanks to sponsorship by Carbon Neutral Investments (CNI). People like Richard Noble – leader of the Bloodhound Project aiming to break the 1000mph land speed record – are made of the same stuff as Spitfire pilots and Biggles, with a gung-ho approach to the inherent dangers and an inability to contemplate failure; British Bulldog Spirit at its best. So it seems almost sad that a proper Boy’s Own adventure like the Bloodhound SSC – a 133,000bhp rocket and jet powered racing car – should bow to trendy PC sensibilities by announcing it’s a ‘Carbon Neutral’ project.

GM exec sees room for Subaru BRZ/Scion FR-S fighter

Chevrolet unveiled two stylish concepts at the 2012 Detroit auto show. One, the Tru 140S, was a bit of a poser -- its exotic looks belied its hypothetical low price point and its front-wheel-drive underpinnings. The boxy red Code 130R, on the other hand, had the potential to be dynamite.