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Royal College of Art's Class of 2013 launches real-time projects blog

The Royal College of Art's Vehicle Design Class of 2013 has launched a new blog that will allow the public to follow their projects and studio work from ideas to exhibition for the first time in the course's 40-year history. The blog, which is updated daily, allows people to follow the process of the 18 MA students' final projects and college work in real-time and give them a ‘behind the scenes' look at their progress. RCA student Ewan Gallimore, speaking on behalf of the class, tells Car Design News, "So much of the work and process is unseen and by regularly updating this blog we give the chance for people to follow and interact with the run up to our show.

Audi A1: the marketing blitz falls flat – & rolls over

The Audi A1 flips over The Audi A1 should be a breeze for Audi. They’re perceived as makers of premium cars and the A1 looks to offer everything buyers expect in an Audi, but in a smaller package. And things got off to a decent start.

Alfa Romeo Celebrates Giulietta Anniversary With Retro Price Tag

ITALIAN car maker Alfa Romeo has made one customer very happy, after turning back the clock to 1954 prices for a brand new Giulietta. The original Giulietta Sprint was first unveiled to the public on April 19 1954 at the Turin Motor Show, and later sold for the princely sum of just £1,250. To celebrate the iconic model’s 60th anniversary, Alfa Romeo UK entered all customers who ordered a new Giulietta during the 60th anniversary event (April 7-22, 2014) into a prize draw, offering one customer the chance to be refunded the difference between the 1954 and 2014 prices.