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Jaguar F-Type Coupe grabs a Super Bowl Spot

The Jaguar F-Type Coupe grabs a Super Bowl Spot The Jaguar F-Type Coupe is heading for a reveal at the Los Angeles and Tokyo Motor Shows this month, and Jaguar are already thinking big as they start to plot how to get the new F-Type Coupe in front of potential buyers. So they’ve grabbed a 30 second advert slot in next year’s televised Super Bowl in the US, which is guaranteed to get the new F-Type Coupe front and centre in potential buyers’ minds in the States. Playing on the predilection for Hollywood to use British actors as the villain, Jaguar’s F-Type Coupe campaign will have a ‘British Villians’ theme and pose the question: “Have you ever noticed how in Hollywood movies, all the villains are played by Brits?” Featuring ‘Renowned British Actors’ (yes, your guess is as good as ours) and launching the hashtag #GoodToBeBad , the new advert is being filmed by Brit Director Tom Hopper in London.

Kia Pro_Cee’d GT Turbo teased

The Kia Pro Cee’d GT – complete with the 1.6 litre petrol turbo from the Veloster with 200bhp – is being teased by Kia. We reported last month that Kia are planning to put the 200bhp, 1.6 litre Turbo from the Hyundai Veloster in to the new Pro_cee’d three door to create a hot little coupe, and now Kia has caught up with that news with the first tease for the Pro_cee’d GT. It’s probably best to take the teaser photo of the Pro_cee’d GT with a pinch of salt – it’s a typically extreme rendering of the car we’ll actually get – but it does demonstrate that Kia want to differentiate the Pro_cee’d GT from the more prosaic models.

The safest cars of 2014 revealed by Euro NCAP

Safety in modern cars continues to move on at a relentless pace, and in 2013 the story was no different. We saw the first Chinese car ever to get a full five-star Euro NCAP rating with the Qoros 3, signalling Chinese manufacturers are really starting to think about the needs of other markets around the world – in fact, just to prove that point, Euro NCAP voted the Qoros 3 the safest car of 2013. What a result.