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No Porsche plan for model priced less than Boxster

Porsche has no plans to sell a car costing less than the Boxster, according to the automaker's head of sales and marketing. "To build a Porsche for 30,000 euros [$37,800 at current exchange rates] currently doesn't fit our brand," Bernhard Maier told the Automotive News Europe Congress in Monaco on Thursday. "The extraordinary purchase experience is not for free and the entry price is currently covered with the Boxster and in the future by the Macan." He said Porsche's plan to double sales won't compromise exclusivity.

Porsche opens new Weissach design studio

Porsche has officially opened its new design center. Located at its Weissach development center, the facility includes interior and exterior design departments, plus a dedicated area for concept car construction. According to Porsche chairman, Matthias Müller, the architecture of the new studio has been designed to allow the firm's "creative developers to work hand-in-hand even more methodically than before." The new design center is one of three new buildings opened at the site, which have been built as part of a $200million investment at Weissach.

Bonneville Salt Flats star in new film

Racing fans owe a debt of gratitude to the late Ab Jenkins. The race-car driver and once mayor of Salt Lake City put the Bonneville Salt Flats on the map with the many land-speed records he set there in the 1930s and 40s--some of which remain unbroken. Now, the story of Jenkins and the Salt Flats is being told in a new film, Boys of Bonneville: Racing a Ribbon of Salt.