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Fiat to launch an Elise named Dino

By James Foxall Motor Industry 19 September 2008 00:11 Fiat is planning a massive product offensive over the next three years and could re-launch the evocative Dino badge on a Lotus-derived sports car, CAR has learned. Not to be confused with the Dino of Ferrari fame, Fiat's version was all about affordable, stylish transport – and we could see the badge on a new Elise-based sports car due in three years' time. Fiat has entered into an agreement with Lotus so that it can develop its own version of the British company’s next Elise roadster.

State of Scion: What's next for the original alternative-rock car brand

“This is gonna be awesome!” the spiky-haired guy in the Scion video screams, epitomizing in five words the enthusiasm the youth-oriented brand has tried to stand for over its seven-year history. But now there's competition. It's not enough to make quirky cars and market them to the alt-rock generation.

One Lap of the Web: Catch Dodge Fever, Zagato and Joe Isuzu: a retrospective

We spend a lot of time on the Internet -- pretty much whenever we're not driving, writing about or working on cars. Since there's more out there than we'd ever be able to cover, here's our daily digest of car stuff on the Web you may not otherwise have heard about. -- Robert Tate takes a look at the Dodge “Fever” campaign at motorcities.org and gives us a bit of background on the “Fever Girl” Joan Parker.