Omix-ada 17256.29 - Tune-up Kit on 2040-parts.com
Suwanee, Georgia, US
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Realization of a Dream - Inside Project M
Fri, 13 Mar 2009The appeal of social media is growing rapidly for the auto industry. Sites such as Twitter, YouTube and Facebook give brands the chance to communicate in a much more direct manner than mainstream advertising allows. In the best cases these new forms of media are helping brands, and the individuals who work for them, to build relationships and open dialogue with existing customers and potential future ones.
Hello Chrysler, ciao Lancia?
Thu, 03 Dec 2009Starting as early as 2011, Fiat S.p.A. may extend the Chrysler brand name to models currently sold as Lancias in Europe. Such a move would be a blow to the 103-year-old Fiat-owned automaker that many speculated would play a greater role in Europe following its parent's decision earlier this year to take control of Chrysler.
Cloud rises over diesel plan for Nissan Maxima
Wed, 18 Mar 2009Nissan North America may postpone a V6 diesel engine planned for the Maxima sedan in 2010. Since the company revealed its Maxima diesel plan two years ago, gasoline prices have fallen dramatically, auto sales have collapsed and Nissan has begun reviewing product plans as it scrambles to restore profitability. "We haven't reached a decision on the diesel yet, but we have to consider where we want to put our capital investments," says Larry Dominique, North American vice president for product planning.
