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Rolls Royce to set up shop in South America

Rolls Royce showrooms planned in South America The paradox of the current economic malaise  is that luxury goods – and luxury cars in particular - seem immune from the problems of the mainstream. Rolls Royce – to many still the epitome of luxury motoring – is doing very well, and is now planning an expansion in to South America. The cynical may say that Rolls Royce want a piece of the drug money floating round South America in their coffers, but South America is far more than a bunch of drug barons freely spending illicit cash.

CES: Cranking up Harman's QuantumLogic 3D surround-sound system

Yesterday we reported how Audi was readying a lavish 3D sound experience with 23 speakers and 1,400 watts of goosebump-inducing audio power. Not to be outdone, Harman had been quietly developing a system of its own: Quantum Logic 3D brings together 25 speakers and more than 2,000 watts of Tubthumping power to a new car near you, like driving inside Phil Spector's Wall of Sound. Sitting inside the demonstration BMW 7-Series that Harman painstakingly lifted into the Studio at the Palms, Global Audio Engineering vice president Phil Muzio explained, "great music is delivered in stereo, yet our consumer research indicates that people enjoy surround sound." QuantumLogic 3D's surround sound expands beyond the boundaries of the vehicle's cabin, providing "a sense of detail and spatial placement that you don't get in stereo." Five height component speakers mounted in the corners of the headliner, and above the rearview mirror, elevates audio beyond the confines of the roof, "almost like you're in a convertible," said Muzio.

Who's Where: New Design Directors Appointed at PSA

PSA Peugeot Citroen has announced the appointment of Gilles Vidal to Design Director for Peugeot and Thierry Metroz to fill the Design Director position at Citroën. Both Vidal and Metroz will report to PSA Group Design Director Jean-Pierre Ploué when they start their new roles on January 4, 2010. The Design Director positions at both Peugeot and Citroen have effectively been left vacant since Jean-Pierre Ploue was promoted to lead the Group's design efforts in October 2008.