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BMW reveals long waiting list for new i3 electric car - just for a test drive

BMW BMW's new i3 electric car is proving so popular, punters are having to wait several months just for a test drive. This extraordinary detail was revealed last night by Ian Robertson, the company's global marketing chief (pictured above left, alongside the BMW i3 in London). Normally, test drive requests for a conventional petrol or diesel car are fulfilled on the same day when you visit a new-car showroom.

Designer Interviews: Nelly Ben Hayoun, experience designer

This article was first published on WGSN-homebuildlife, the online trend forecasting and product design tool provides analysis, research and global creative intelligence for the fashion and apparel industry. Shortcuts Originally trained in Textile Design at ENSAAMA, Nelly Ben Hayoun graduated with an MA in Design Interactions from the RCA in 2009 She is now a lecturer for Central Saint Martins' Textile Futures MA course, and participates in conferences and events all over the world as well as regularly running workshops Ben Hayoun is currently touring her International Space Orchestra film, which will be presented at Design Indaba and is also on show at Z33's latest exhibition Space Odyssey 2.0 Read WGSN's new experience design report, Dematerialised, for more on where this trend is heading for consumers Nelly Ben Hayoun specializes in designing large-scale and transformative experiences, often with a connection to space science. Her projects to date have included research proposals for future meats, forming an orchestra of scientists and futurists to perform an opera inspired by ground control, inventing a chair that simulates a rocket launch, and creating the experience of being inside a massive sonic boom.

Alpina's M car baiting line-up (2007): first official pictures

By Ben Pulman First Official Pictures 19 September 2007 04:20 You mean BMW Alpina? We do, because the Buchloe-based manufacturer has to feature the blue and white propeller badge on all its cars. Although Alpina is considered a manufacturer in its own right, that’s just how the deal with BMW works.