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Scion introduces FR-S Release Series
Wed, 23 Apr 2014Scion introduced the first FR-S Release Series car, “drawing on track heritage and the expertise of Toyota Racing Development" at the New York auto show. The biggest change on the FR-S Release Series is the custom-designed aerodynamic work, including the front lip, rear spoiler and side skirts. It also gets Toyota Racing Development quad exhaust, lowering springs and a smart key with push-button start.
Ferrari launches Tailor-Made program
Thu, 08 Dec 2011Following an initial reveal at the 2011 Frankfurt motor show in September, Ferrari recently announced a new personalization program that will enable owners to create a highly individual and unique vehicle. The latest in a long line of manufacturers to begin offering highly personalized cars for individual owners, Ferrari's take is far more ambitious. The new Tailor-Made program harks back to the 1960s when each Ferrari was custom made to suit the desires of each individual owner and offers a multitude of infinitely personalizable options. The new Tailor-Made program allows owners to specify every last detail of their Ferrari – from the exterior color to the interior stitching – through an extensive list of accessories, materials and unique finishes created by the Ferrari Styling Center.
GM cuts Facebook ad spending, but Ford steps on the gas
Wed, 16 May 2012On the eve of Facebook's wildly anticipated initial public stock offering, General Motors said May 15 that it will stop buying advertisements on Facebook--about $10 million a year--but "remains committed" to the social network as part of "an aggressive content strategy with all our products and brands." In other words, GM will not pay Facebook for ads but will continue to maintain content, for which Facebook doesn't collect revenue. News of the decision was reported in The Wall Street Journal. But GM's position is far from universal.
