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Auto Trader launches new logo, unveils future plans

Auto Trader Auto Trader, Britain's biggest car classified selling site, today launches its new brand identity - as part of an ambitious expansion plan for the future. The previous logo had not changed in 37 years and was designed for the printed magazine, which ceased publication in summer 2013. Auto Trader, which is the provider of classified cars for sale to MSN Cars, is now a digital-only outlet.

General Motors to drop Goodwrench brand in the United States

UPDATED -- General Motors Co. is dropping the GM Goodwrench car mechanic brand in the United States as the company moves to redirect the marketing emphasis around its four core vehicle brands, the company announced. The long-standing Goodwrench brand--used by GM dealers to promote vehicle repair and maintenance services--will be replaced by Chevrolet Certified Service, Cadillac Certified Service, Buick Certified Service and GMC Certified Service, GM said in a statement released Monday evening.

Fuel magazine films Ford designer Craig Metros in his Melbourne workshop

Australian auto culture magazine, Fuel, has created this beautiful short film, Factory 6, featuring an interview with Melbourne-based, Detroit-raised Ford Chief Designer, Craig Metros. The film explores the shared Melbourne workshop space in which Metros and five other designers work on a number of automotive and art projects in their spare time. It offers a great insight into his inspirations, his feelings on making the jump from Detroit to Melbourne and how it feels to have fulfilled a childhood dream.