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Ford to slash price of Focus Electric by $4,000 for 2014

Ford will be reducing the price of its Ford Focus electric by $4,000 for the 2014 model year, InsideEVs.com is reporting. The 10 percent price cut will lower the starting MSRP from $39,995 (including a $795 destination charge) down to $35,995. This move by Ford is seen as an attempt to keep the electric car competitive since its release back in 2011.

Jaguar XF Sportbrake: It’s Dynamic

Jaguar has released a new video of the XF Sportbrake highlighting its dynamic abilities as the Sportbrake nears Jaguar showrooms. Jaguar has learnt that a drip feed – within reason – of cars to come is a good way to keep interest piqued, and with the XF Sportbrake getting close to availability in Jaguar showrooms we get a new video highlighting its dynamic abilities. The XF Estate is a car Jaguar should have had from the start of the XF’s life (despite the lack of a 4WD XF at the time), but they’re working hard to make sure the Sportbrake gets market share at the end of the current XF’s life.

MA Transportation Design Program at the Umeå Institute of Design

The Umeå Institute of Design at Umeå University Sweden attracts young design students from all over the world to its two-year Master of Arts degree program in Transportation Design, the first of its kind in the Nordic countries. This year's MA program, for which the Institute is anticipating another talented pool of applicants, is open for registration until the 15th of April. The body of students currently enrolled in the MA Transportation Design program is truly international, with representatives from Brazil, Canada, China, Finland, Ireland, Spain, South Korea, the United Kingdom and Sweden.