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Driven: Chevrolet Orlando

Chevrolet recently launched the new Orlando crossover in the UK market. The seven passenger vehicle – which eschews a conventional monovolume MPV package in favor of a more bulky, upright one that aims to fill the same need – will be sold in the North American market as well as in Europe. Cloaked in crossover skin, the Orlando is not to be taken lightly.

Mercedes Vito London Taxi comes out fighting

Mercedes has come out fighting against the Nissan NV200 London Taxi with an assertion of the benefits of the Mercedes Vito Taxi. Yesterday we had the news that Nissan, not content with just undermining the Crown Victoria as the NYC Yellow Cab, have turned their attention  to the London Taxi with their NV200 take on the Black Cab. So far, LTI hasn’t responded to the imminent threat to their business from Nissan (but then they still haven’t really reacted to Mercedes entry in to the market), but Mercedes has, coming out fighting this morning with a press release extolling the virtues of the Vito Taxi.

BMW unveils Super Bowl spots, digital shorts

According to said Dan Creed, Vice President of Marketing, BMW of North America, "The BMW 3 Series is the global benchmark for a sports sedan. With these shorts, we turn a spotlight on the innovations that make the 3 Series the standard to which others aspire." Funny, we always thought the 3's sterling reputation lay squarely on its continually-stellar dynamics and excellent powertrains. Despite the fact that the tagline, “We only make one thing, the Ultimate Driving Machine” is repeated at the end of each of these six digital shorts, only one of them actually shows the car in motion--the one to be broadcast in the Los Angeles area during the Super Bowl.