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Kia Car Design Award winners announced in Beijing

The first Kia Car Design Award was successfully concluded on 20 May in Beijing, with Chinese student Li Bai being presented the prize for first place by Seon-Ho Youn, Vice President of Kia Design Center. Bai, from Tsinghua Academy of Fine Arts, became the first ever winner of the award for his Kia Rhyme Concept, described by Seon-Ho Youn as "a perfect combination of design and Chinese culture." Bai's luxury sports car concept was inspired by Chinese philosophy, which can be seen in the headlamp design that reflects the traditional Chinese Ba gua, or ‘Eight Diagrams'. These are eight diagrams used in Taoist cosmology that represent the fundamental principles of reality through three lines, each line either 'broken' or 'unbroken', representing either yin or yang.

Art Center student's clothing company with a cause

In addition to studying automotive design at Art Center College of Design, student Mason Watson also runs his own automotive clothing company called Cars For A Cure Apparel. Set up a year ago, the venture was established in honor of Watson's mother, who lost her battle with breast cancer in 2008. Every purchase made on the Cars For A Cure Apparel website includes a 20 percent donation to The Breast Cancer Research Foundation.

Nissan offers interactive shopping for smartphone users on sales lots

Nissan is putting Quick Response codes on its vehicle price stickers so shoppers can use smartphones to read up on cars as they peruse dealership lots. With the "On Vehicle Graphics" system, QR codes are available to provide extra decision-making information that is easily accessible via popular mobile devices. The codes are available to act as a "silent salesperson," starting with vehicles for the 2012 model year.