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GM returns to Super Bowl, new ads upcoming for Camaro, Caddy

If there's one thing Joel Ewanick has made clear since joining General Motors Co. three months ago, it's that he doesn't let grass grow under his feet. And the company's vice president of marketing isn't slowing down anytime soon: In a wide-ranging interview with Advertising Age, an affiliate of AutoWeek, Ewanick let drop that the automaker will return to the Super Bowl in 2011; that an ad campaign will break next month for the Chevy Camaro; and that there's a new tagline coming for Cadillac, "The new standard for the world." "We have so many projects in the works right now," he said.

*CORRECTION* Thomas Ingenlath appointed Vice President of Design for Volvo

Yesterday Car Design News reported that Thomas Ingenlath has been appointed Vice President of Design for Volvo, stating that he will report to Peter Horbury, who is now Senior Vice President Design, Geely Group. This information is innacurate as Ingenlath will in fact report directly to Volvo Car Company President & CEO, Stefan Jacoby. We apologize for any confusion caused by our error.

Me and My Car: Achim Anscheidt and his Porsche 911 [w/Video]

You can tell a lot about a person from the car they drive. It can also be argued that you can tell a lot of about a car from who drives it, especially when that person is a respected designer, in this case the head of Design Bugatti Achim Anscheidt. In one of Drive's latest episodes features Anscheidt and his Porsche ‘Private Project' 911 around the streets of Berlin, discussing his take on minimalism in design and construction and how he feels about personal design projects.