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Honda starts deliveries of FCX Clarity

By Ben Whitworth Motor Industry 22 August 2008 11:08 Honda has started first deliveries of its radical FCX Clarity fuel cell vehicle to customers in America. Some 200 hand-built FCX’s will be delivered to a wide range of customers, including high-profile celebrities – like actress Jamie Lee Curtis – as well as normal working families. The project is part of Honda’s goal to stimulate energy suppliers to create a more viable hydrogen supply network, a move backed by Arnold Schwarzenegger, the governor of California.

Porsche GT3 RSR updated for 2009

The venerable 911 continues to succeed in great part because Porsche lavishes so much love and care on it. Constantly developed, and used to race in the real world, the Porsche 911 is the most perfect example of ‘Motoring Evolution’. One big area Porsche utilises to develop the constant progression of the 911 is its racing teams and cars.

Top Hyundai UK Dealers honoured

Hyundai’s top UK dealers have been honoured with awards at an event in Frankfurt. Bristol Street Motors, Monaghan Brothers, Sandon Road Hyundai and J T Hughes won awards. There are lots of threads to making a brand succeed, and Hyundai’s stellar rise from budget ‘dofor’ to mainstream beating has meant weaving those threads together like a seamstress on a fine tapestry. From advertising to PR to product to showcase, the brand will only work if all the elements combine properly to convince car buyers there’s substance to the product.