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Pininfarina takeover would boost Magna expertise in key areas

Magna International Inc. would become a stronger competitor for design and development jobs if it takes over struggling car styling and engineering firm Pininfarina S.p.A., executives say. “Magna badly needs design competence, and Pininfarina has top staff,” said Paolo Tumminelli, CEO of Goodbrands GmbH, a brand and marketing consultancy based in Cologne, Germany.

Audi A1 – Production to start

Audi will being production of the Audi A1 in October And now comes confirmation that Audi is finally going to kick off production of the A1 in October. The head of Audi’s Brussels plant – Alfons Dintner – has confirmed that the Audi A1 will start production in October after a five week shutdown in August to gear the Brussels plant up for production of the new A1. The new Audi A1 will start to hit European Showrooms in the early part of 2010.

Fioravanti expands into China in partnership with Eastone

Renowned Italian design house Fioravanti has formed a partnership with Shanghai-based design and engineering consultancy Eastone. The aim of this powerful duo is to deliver a wide range of design and build services directly to Chinese OEMs, with the first fruit of their labors being a concept car for Chinese manufacturer BAIC, to be unveiled at the Beijing auto show. For the first time in their own country, Chinese OEMs can now benefit from the time-served capabilities, knowledge and car culture typical of a leading Italian design house, while simultaneously gaining from the local knowledge, strong relationships and powerful commercial strength of a domestic design company.