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Ferrari plans to sell fewer cars in 2013

Ferrari boss Luca di Montezemolo has announced an unusual plan for the Prancing Horse: to sell fewer cars in 2013 than the 7000 it delivered in 2012. Speaking in Maranello, di Montezemolo stated that 'this is a far-sighted decision to strengthen our brand equity, from what I learned from Enzo Ferrari… We must resist people who say the competition will benefit from us making fewer cars… When others penetrate our markets, we are happy to meet this challenge.' Is Ferrari mad to chase fewer sales? It is not the first time that Ferrari has decided to limit supply: 'In 2003 we did the same,' explains Montezemolo.

UK Car Insurance Company reports buyers downsizing

Swinton Insurance claim quote requests for bigger cars are down 20% Swinton say that it has seen an increase of 25% in quote requests for smaller engined cars in the last six months and a decrease of 20% in car insurance quotes for cars over 1.8 litres (which, short of the big-engined cars being scrapped begs the question: What’s happened to the big-engined cars? Did they just disappear, or are they just not being insured?). But this got us thinking.

Chevrolet Cobalt

The Cobalt is yet another Chevrolet making its debut at the Buenos Aires International Motor Show. Reviving the previously defunct name, the three-box Cobalt has been developed by GM's Technical Center in South America. Finished in a 'smoke beige' hue, the show car is said to be the result of research that showed cutomers' desire for more internal space paired with increased refinement and equipment.