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Opel to shed upscale pricing in effort to win back core customer
Thu, 21 Jun 2012Opel/Vauxhall is reversing its upscale pricing strategy and will make its cars more affordable to win back buyers, CEO Karl-Friedrich Stracke said. "We need to regain our traditional customer base," Stracke told the Automotive News Europe Congress in Monte Carlo on Thursday. "We moved Opel up too quickly.
BMW 1-Series gets 4WD xDrive
Mon, 17 Sep 2012BMW has announced that the 1-Series will be offered with xDrive 4WD on the 120d and M135i. But the UK won’t get the M135i xDrive. The last few winters in the UK, with heavy snow falls and lots of slip-sliding, has focused drivers’ minds on the benefits of 4WD, so the announcement by BMW that they’re going to offer xDrive on the 1-Series will be welcome news.
Fiat 500X Crossover teased on video – debuts at Paris Motor Show
Tue, 23 Sep 2014Fiat 500X Crossover teased on video – debuts at Paris Motor Show Just like MINI, Fiat has taken the retro-revival of the 500 way beyond the original, and now the latest take on the 500, and Fiat’s answer to the All4 MINI Countryman, is about to arrive – the Fiat 500X. The Fiat 500X is a butch take on the Fiat 500L, but the first (leaked) photo of the 500X (above) does show a car that’s less boxy than the 500L. Frankly, the video tease Fiat has released doesn’t show as much as the leaked photo, but instead focuses on teasing the 500X’s detail in between shots of a young woman playing on a swing.