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Jaguar F-Type Coupe ‘British Villains’ debuts on UK TV

Jaguar’s F-Type Coupe British Villains launches in the UK With the new Jaguar F-Type Coupe about to hit UK roads in the hands of its first customers, Jaguar is ramping up the marketing for the stunning F-Type Coupe as it seeks to get the message across that ‘It’s Good to be Bad’ (#GoodToBeBad). As we reported in January, Jaguar has enlisted the services of Sir Ben Kingsley, Tom Hiddleston and Mark Strong to play a trio of British Villains in an advert for the new F-Type Coupe, which debuted at the Super Bowl earlier this year. And no it’s the turn of the Uk to get the F-Type marketing onslaught with the first airing of the British Villains advert during last night’s UEFA Champions League match between Manchester United and Bayern Munich on ITV and plans to run it in one minute and 30 second versions during April and May on ITV, Channel 4 and Sky Atlantic.

What makes EyesOn Design judging special?

One of the very unique features of the EyesOn Design car show, held annually at the Edsel & Eleanor Ford House in Grosse Pointe, Michigan, is the judging of a category of cars by a group of visually impaired judges - members of the Detroit Institute of Ophthalmology's (DIO) adult support group. They meet monthly from September through June and, in early Spring, they are given a description of the various vehicle categories and a list of what cars will be in each of them. They then discuss their options and select a category that is of special interest to them.

The Jaguar XE is an aluminum 3-series fighter

Jaguar didn't unveil its BMW 3-series-fighter at the Geneva motor show, but it did christen it. The aluminum-heavy sport sedan will be called the XE when it begins its global rollout in 2015. The XE isn't exactly a surprise.