Swobbit Watercraft Kit - Basic -sw81000 on 2040-parts.com

Commentary: Victoria Beckham appointed Creative Design Executive at Range Rover

On hearing that Victoria Beckham (aka Posh Spice) had become Range Rover's Creative Design Executive last week, initial reaction was to check the date – was it April 1st? Apparently Land Rover wasn't fooling anybody, instead sending shockwaves through the automotive industry with the announcement, made at the unveiling of the Evoque at Kensington Palace, London. Celebrity brand tie-ups are nothing new – Justin Timberlake is currently the Audi A1's brand ambassador – yet the implication is that Beckham's involvement with Range Rover will go much further.

Ferrari launches Tailor-Made program

Following an initial reveal at the 2011 Frankfurt motor show in September, Ferrari recently announced a new personalization program that will enable owners to create a highly individual and unique vehicle. The latest in a long line of manufacturers to begin offering highly personalized cars for individual owners, Ferrari's take is far more ambitious. The new Tailor-Made program harks back to the 1960s when each Ferrari was custom made to suit the desires of each individual owner and offers a multitude of infinitely personalizable options. The new Tailor-Made program allows owners to specify every last detail of their Ferrari – from the exterior color to the interior stitching – through an extensive list of accessories, materials and unique finishes created by the Ferrari Styling Center.

Iowa distributes thumb bands imprinted with ‘TXTING KILLS'

Thumb bands that read “TXTNG KILLS” have been making their way around the state of Iowa, the Wall Street Journal reports. The bands--which are meant to serve as a reminder to avoid texting while driving--have been distributed at events such as the Iowa State Fair and the Iowa-Iowa State college football game. “A lot of people want them for their kids,” Courtney Greene, spokeswoman for Iowa's Department of Public Safety, told the Wall Street Journal.