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LA Motor Show: Maserati begins new era

MASERATI has kicked off a new era of brand activity with the arrival of its Ghibli compact luxury saloon. The company’s stand at the Los Angeles Auto Show launched a new slogan and philosophy, called ‘the absolute opposite of ordinary’, to journalists ahead of the show’s public opening. The Ghibli will spearhead the new initiative, which sets out the company’s stall for the foreseeable future as it tries to carve a bolder new path to create bigger waves in the luxury car world.

Who's Where: Peter Arcadipane appointed BAIC's design director

Peter Arcadipane has joined BAIC as its new design director. Based at its new hi-tech design facility in Beijing, China, he oversees a team of around 130 designers. The Australian designer, formerly of Mercedes-Benz, has been challenged to steer state-owned BAIC towards a more coherent and strategic position within China, with its chairman wanting to take the carmaker more upmarket.

Sebring swap: Chrysler will call its 2011 sedan the 200

The Chrysler Sebring will get a fresh start late this year as it relaunches with a new name, the 200, and considerable upgrades to the engines, sheetmetal and interior. The 200 gets a new grille with a prominent Chrysler badge, new fascia front and rear, projector headlamps and fog lamps and LED taillights. The new engines to be offered are Chrysler's Pentastar V6 that will make 283 hp and 260 lb-ft of torque, which is slightly detuned from its uses in the Jeep Grand Cherokee and Dodge Charger, and a 2.4-liter four-cylinder from Fiat's global engine bin.