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Volkswagen UK’s dealer showrooms get a revamp

It’s an interesting exercise to ponder on the future of main dealer showrooms as the world moves more and more towards an online buying experience. Are car showrooms a relic of the past or the perfect way, still, to showcase the offerings from a car maker? Volkswagen are taking no chances on the future and have already rolled out their ‘Digital Showrooms’ across the dealer network where staff get iPads and advanced web tools to try and bring the on-line and off-line worlds in to a workable intersection, and offer customers virtual product that wouldn’t otherwise be available on show.

Dubbed for the road

The Crackdown 2 video game doesn't go on sale until July 6, but the sweepstakes to win the “Crackdown Cruiser” has already begun. Based on the 2011 Dub Edition Ford Mustang V6, the customized car features Crackdown 2 graphics and 20-inch wheels fitted with Pirelli Zero Nero tires. Paying homage to gaming, the cruiser also includes two Xbox 360s and an LCD screen in its trunk.

Vauxhall Ampera Price revealed

The Vauxhall Ampera costs £28,995 - even after the taxpayer chips in £5k Sensibly, Vauxhall has chosen to reveal the price of the range-extender Vauxhall Ampera on the day it was included on the list of cars eligible for the £5,000 taxpayer subsidy for plug-in cars. Vauxhall will be getting £33,995 for every Ampera they shift, although the buyer will pay £28,995 thanks to the taxpayer subsidy. Which, whether you pick the subsidised price or the actual price, is an awful lot of money.