Toyota Aygo B4 Extra Seats Petrol 51kw 2019 26055514- on 2040-parts.com

BMW i8: Mission Impossible

BMW i8 in Mission Impossible 4 Marketing new cars doesn’t have to mean an ‘in your face advertising’,  berating you with benefits and a call to action. It can be more subtle; simply raising awareness or putting the cars in a high-profile role in a popular film or TV show. Just like Aston Martin with James Bond (and Jaguar Land Rover in the new Bond, too) and Volvo with the Twilight franchise, BMW has placed its product in the new Tom Cruise outing – Mission Impossible 4 | Ghost Protocol.

Lotus Exige S (2011) at Frankfurt motor show

This is the new Lotus Exige S, just unveiled by CEO Dany Bahar at the 2011 Frankfurt motor show. And it might not be the sort of Lotus Exige you were expecting: this new S model now runs the supercharged 3.5-litre V6 from the Evora S, meaning it not only boasts 35% more power than before, but it is also 191kg heavier. Lotus Exige S: the spec Lotus’s long-held mantra has been ‘add lightness’, but Bahar’s future plans call for models to rival the 458, the California and the Rapide, essentially bigger cars with bigger engines.

Cadillac CTS-V Coupe confirmed

The Cadillac CTS-V Coupe will launch at the Detroit Motor Show 2010 There’s been a fair bit of news on Cadillac’s performance halo car the CTS-V of late. We had Bob Lutz taking on all comers at the Monticello Race Track in New York for the CTS-V Challenge (which turned in to a one-make competition) and the ubiquitous Mt Lutz confirming that Cadillac will be making a CTS-V Wagon (Estate, to us). And now comes confirmation of the CTS-V Coupe.