Turning Point 31431730 - Express Mach4 Series 13-1/3"d X 17"p Rh Rotation on 2040-parts.com

Mercedes-Benz backs Smart with ads, deals

Smart USA will launch a TV, print and digital marketing campaign by year end to jump-start the struggling microcar brand that Mercedes-Benz USA took over on July 1. "People are not avoiding the brand or the product, but there is a great majority of people who are not aware of the brand," said Tracey Matura, the new general manager of Smart USA. Mercedes is also offering lease and finance deals for the Smart brand through its Mercedes-Benz Financial Services captive finance arm.

Hyundai makes Kia’s Peter Schreyer Hyundai design guru too

The newly appointed Kia President, Peter Schreyer, has now been made Hyundai President in charge of design too. Peter Schreyer’s success in making Kia a real design force led to him being appointed a Kia President at the end of 2012, handsome reward for the changes he’s wrought at Kia since leaving VW, turning Kia’s range of cars from stodgy to convincing in a few short years. But Kia is the junior partner in the Hyundai-Kia business, so Hyundai are obviously not totally thrilled that Kia managed to snaffle a designer who’s eye manages to so convincingly hit the Zeitgeist firmly on the head.

Bugatti Veyron Vitesse Legends Edition (2013) first official pictures

Yes, it’s another special edition Bugatti Veyron. Frankly, it’s good news for owners of regular, non-limited edition Veyrons, whose cars are surely soon to be more exclusive than the endless commemorative iterations of Bugatti’s 1000bhp icon. Why is Bugatti creating a new series of special Veyrons?