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BMW unveils Super Bowl spots, digital shorts

According to said Dan Creed, Vice President of Marketing, BMW of North America, "The BMW 3 Series is the global benchmark for a sports sedan. With these shorts, we turn a spotlight on the innovations that make the 3 Series the standard to which others aspire." Funny, we always thought the 3's sterling reputation lay squarely on its continually-stellar dynamics and excellent powertrains. Despite the fact that the tagline, “We only make one thing, the Ultimate Driving Machine” is repeated at the end of each of these six digital shorts, only one of them actually shows the car in motion--the one to be broadcast in the Los Angeles area during the Super Bowl.

Porsche 911 Turbo Cabriolet revealed with 197mph top speed

Porsche has revealed the new 911 991 Turbo Cabriolet and Turbo S Cabriolet range – a 197mph open-top Porsche 911. Boasting 520hp even in standard Turbo guise, and a huge 560hp in Turbo S form, the new 911 991 Turbo Cabriolet range follows hot on the heels of the new 911 991 Turbo coupe range, which MSN Cars drove back in August. Click on the image above to see how Porsche has turned a hard-top Turbo into an open-top barnstormer…

Koenigsegg One:1 – first photo ahead of Geneva Motor Show debut

The Koenigsegg One:1 (pictured) gets an enormous rear wing The Koenigsegg One:1 – Koenigsegg’s most powerful car ever – is heading for the Geneva Motor Show next month, ahead of which Keonigsegg has revealed the first photo of their new car (above). We reported just last week that the One:1 would make its debut at Geneva so, with a month to go before the Geneva Motor Show kicks off, Koenigsegg has decided it’s time to show some of what the One:1 is all about. Based on the Agera, the most dramatic difference between the two is the enormous rear wing on the back, so big it needs support from bars running in to the roof.