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Design Services: Car Menu launched

Within almost every automotive design department throughout the world, their comes a time when a junior designer is dispatched to find a picture of some new model's tail lamp, the side view of a particular class leading competitor or examples of several new cars' colour and trim packages. Whilst looking at the competition is not necessarily a healthy way of finding ideas, it is often essential to demonstrate what is feasible, check in-house proposals are not too derivative, or show how advanced a design theme is relative to the same type of cars on the market. But even if the particular aspect of a car can be found, press packs and magazines typically show cars in the flattering light of an exotic location or being drifted around a corner on opposite lock; rarely are these images particularly useful.

Mazda2 (2015)

The Mazda2 city car is the fourth production car to be designed using the firm's Kodo form language. As with the CX-5, Mazda3 and Mazda6, it also gets the full set of Skyactiv chassis, engine and transmission technologies that are designed to help distinguish Mazda's products in the crowded mainstream segments in which it competes. There's strong continuity between models - the new 2 features the now-familiar long hood, overhanging nose, bulging front fenders and upkicked beltline used on the larger cars.

Renault to preview future design strategy with Ross Lovegrove

Renault will unveil a new concept car that will underline its future design direction at next month's Triennale of Milan. The carmaker, which has released a set of teaser images, has worked alongside designer Ross Lovegrove's Lovegrove Studio to explore fresh design languages. Lovegrove is known for his organically inspired designs and this concept will continue that theme, examining nature and its systems to raise "awareness and understanding of those phenomena and their current impact".