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Wheel maker connects with exotic clientele via social media

Reaching potential buyers of custom wheels for exotic cars takes more than buying ads in magazines. Miami-based ADV.1 Wheels is building a business fueled by a social-media approach that includes car-forum interaction, photo shoots and short films on the Internet. The company launched a Facebook fan page in late March, has received more than 59,000 “likes” and aims for 100,000--at which point ADV.1 Wheels has promised to give away a set of the company’s Trakfunction wheels.

Lexus releases first photo of LF-Lc hybrid coupe concept

Lexus LF-Lc Concept - now it's official (click photo for full size) After a leak this morning of a picture of the Lexus LF-Lc Concept, Lexus has decided to be pragmatic and reveal an official photo. After Lexus plans to tease us with their new Detroit Concept were left in tatters this morning when a photo of the LF-Lc Concept leaked from a magazine cover, Lexus has decided to bite the bullet and release an official photo of their new concept car. Just the one, mind you, although we’re sure more will crop up in the coming days.

German Grand Prix (2010) RESULT

The German F1 Grand Prix 2010 at Hockenheim It held so much promise, the 2010 German Grand Prix. The Ferrari recovery seems to be underway and capable of fighting with the Red Bulls. McLaren were a bit off the pace, but then they have all year yet still lead both the constructors and drivers due to a combination of reliability, skill and tactics.