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BMW announces DesignWorksUSA studio and ConnectedDrive lab in Shanghai
Mon, 30 Apr 2012BMW has opened both a DesignWorks studio and a ConnectedDrive lab in Shanghai, China, as a means of gathering information and insight into the Chinese market as the company looks to increase its presence in Asia. Adrian van Hooydonk, Director BMW Group Design, said, "Creating this foothold for both BMW Group Design and DesignworksUSA in Shanghai is of great importance from both strategic and creative standpoints." President of BMW Group DesignWorksUSA Laurenz Schaffer said, "Our new studio in Shanghai places DesignworksUSA at the epicenter of the most rapidly growing and influential consumer market in the world and provides an indispensable resource for shaping our global perspectives for clients." The new studio will perform functions including product, transportation, automotive, environmental and interaction design; color, material and finish design; design communication, research and strategy as well as sustainability consulting. Designers from DesignworksUSA studio in Los Angeles, Munich and Singapore will supplement a local design team.
Big news on GM's big SUVs
Tue, 18 Mar 2014Good news and bad news for General Motors' large cash cows, the full-sized SUVs. The bad news: The massive sport-ute market has shrunk roughly in half to around 300,000 a year. The good news for GM: This drove some competitors either out of market or into the near-niche category, leaving the new-for-2015 Chevrolet Tahoe and Suburban, the GMC Yukon and Denali, and Cadillac Escalade with a big share of this very profitable segment.
Ferrari Power Extended Warranty can run for 12 years
Fri, 11 Apr 2014Your Ferrari can now be warrantied for up to 12 years It used to be that once your twelve months warranty on a car was done and dusted you were on your own. But things have changed massively in recent years. From Kia’s 7 year warranty to Vauxhall’s ‘Lifetime’ warranty, owning a car for an extended period is now much easier thanks to new warranties offering fixed-cost liabilities – no more nasty surprises.