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BMW teams up with U.S. Olympic Committee

The ultimate driving machine is helping Team USA reach for gold medals. BMW Group announced on Monday that it has been named the official mobility partner of the United States Olympic Committee (USOC) through 2016. BMW will also work with four national governing bodies, USA bobsled and skeleton, speed skating, swimming and track and field.

Ford takes a swipe at GM’s Facebook spoiler

Ford up their Facebook spend as GM depart paid for Facebook After GM said it was pulling its adverts from Facebook this week, Ford has stepped in to say it will spend more. Who’s right? The timing of the announcement by GM this week that it was pulling advertising from Facebook was doubtless designed to inflict as much damage as possible on the Facebook IPO.

Toyota Prius Plug-In is practically perfect in London

Toyota Prius Plug-in - perfect London transport We though we ought to do Toyota the courtesy of a non-disparaging headline after the first interim results of trials of the Prius Plug-in in the hands of drivers in London have turned out to be very positive. Toyota and EDF Energy have supplied – on lease – 20 plug-in hybrids (PHEV) to London businesses and organisations (no Joe Public on this trial) to get some real-world feedback on usage, journey distance and recharging patterns. For those of you who don’t remember, the Toyota Prius Plug-in is a regular 3rd Gen Prius but with a length of flex and a set of lithium-ion batteries that allows users to grab some charge from the mains and to drive further in EV mode – up to 12.5 miles in perfect conditions.