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Lamborghini Brand and Design Director steps down

According to well-placed sources within the automotive design community, Car Design News has learned that Manfred Fitzgerald, Brand and Design Director at Lamborghini, has been asked to leave the company. It is presumed his role with the company's design aspects will likely be absorbed by current Audi Group Head of Design Wolfgang Egger. Fitzgerald had been working at Lamborghini since 1999, shortly after the sports car maker was bought by parent company Volkswagen through Audi AG.

Jaguar F-Type: Fearless

Jaguar is continuing its PR assault for the new F-Type with a video setting out just how special the new Jaguar F-Type will be. If there’s one thing that separates ’New Jaguar’ from ‘Old Jaguar’ it’s their willingness to embrace every opportunity to positively promote their cars at every possible turn and in every possible way. The launch of the new XJ properly started the new style of PR offensives when Jaguar managed to release what seemed like a thousand teasers for their new big Cat before we’d even seen it in the flesh, and that was a full year before the first new XJs even hit Jaguar showrooms.

BMW launches ad campaign to combat texting while driving

We know that texting while driving is bad. Now a new national ad campaign from BMW puts the dangers of distracted driving in high relief. The campaign is comprised of TV, print, online and radio ads and a strong in-dealership message.