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Top Gear in Icelandic Volcano

Top Gear tackle a live Volcano in a Toyota in Iceland Top Gear is off air at the moment – if you don’t count the endless repeats on BBC2, BBC3 and Dave – and that usually means that the boys are off somewhere exotic. And so they are – this time to an active volcano in Iceland. It looks as if the boys have take the same Toyota they used in the trip to the North Pole – with May and Clarkson in the Toyota and Hamster on a sled – and done a modification or three to suit the heat instead of the cold.

AutoWeek Design Forum: McLaren evolves with carbon fiber

McLaren Automotive design boss Frank Stephenson detailed his company's transformation from strictly racing to producing road-going models on Thursday at the AutoWeek Design Forum. McLaren is launching the highly anticipated MP4-12C this year, and the company has been hard at work refining the use of carbon fiber, which it pioneered in the iconic McLaren F1. The company cut the amount of time required to design a carbon-fiber tub from 3,000 hours for the F1 to a mere four hours for the MP4-12C.

General Motors names Ewanick global chief marketing officer

General Motors, looking to accelerate its push into major markets worldwide, tapped U.S. marketing chief Joel Ewanick to become global chief marketing officer--a new post. "As we continue our rapid growth in major global markets, it is important that we take a more customer-focused view of our overall marketing strategy," GM CEO Dan Akerson said in a statement today.