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McLaren P1 to make its driving debut at 2013 Goodwood Festival of Speed

The new McLaren P1 supercar is heading for the 2013 Goodwood Festival of Speed to make its driving debut in the Supercar run. We’ve also had McLaren F1 new boy Sergio Perez driving the P1 round the Top Gear Dunsfold track and Ron Dennis telling us he got round the Top Gear track in the P1 a good 10 seconds quicker than any other road car ever has. But now we’re actually going to see the McLaren P1 driven in anger.

Kia turn to consumer reviews to drive the brand

Kia is launching a brand awareness campaign in the UK with the main focus being on over 3000 consumer reviews on the Kia website. It looks like Korean twins Hyundai and Kia are both going to be concentrating on building the value of their brand in 2013. Yesterday we learnt that Hyundai are to focus on brand building in 2013 rather than chasing big sales increases, and today Kia has revealed it is following a similar path with a new marketing campaign built round consumer reviews of Kia cars.

MINI owners paying TWICE for servicing

Don’y pay to service your MINI twice MINI has been busy launching the New MINI of late, with the bigger – and some would say less ‘Mini’ MINI – now revealed in both regular 3-door and new 5-door guise, and many will be popping off to their local MINI showrooms to spec up their new car. And despite a headline starting price for the new MINI Hatch of just £13,750, many buyers will end up adding thousands to the cost once they’ve been tempted by the multitude of options on offer. But one option that’s a real no-brainer is the MINI TLC Pack.