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Lyonheart K: Was the Growler, still very Jaguar E-Type

Lyonheart K - the 21st Century Jaguar E-Type The Lyonheart K was the Jaguar E-Type “Growler” and is now heading for production as a Swiss English venture by Classic Factory. Last year we were treated to renderings of a  Jaguar E-Type homage in the form of the Visualtech Growler, an XKR dressed up as a 21st century E-Type. But it all went quiet.

Jaguar to build C-X75

Jaguar has announced that the C-X75 concept car from the 2010 Paris Motor show will enter limited production. Strictly limited to just 250 units, the hybrid super car is tipped to cost from £700,000 (depending on local taxes). The C-X75 will utilize a turbocharged 1.6-liter four cylinder engine mated to axle-based electric motors.

Volkswagen Woofwagen – There’s a dog for every VW (video)

There’s a dog for every Volkswagen Instead of focusing on marketing just one car in its enormous range, Volkswagen UK has decided to go mad and produce one video advert for its entire line-up. Sensibly, VW has used a simple mechanism to make sure the advert gets the attention of British car buyers by using 36 different dogs to identify with the over 20 car VW model range (and it’s not the first time VW has used a lot of dogs to promote their cars). With getting on for half of all UK households owning at least one dog, it’s a simple way to get attention from viewers along with lots of ‘Aaahs’ and ‘that one looks just like ours’ to keep attention to the end of the sales pitch.