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Audi A3 saloon gets the Ricky Gervais treatment for USA (video)

Ricky Gervais (pictured) fronts a new advertising campaign for the Audi A3 in the USA Audi of America has launched an advertising campaign for the new Audi A3 saloon featuring Ricky Gervais and a soundtrack of Queen’s ‘We are the Champions. Which doesn’t seem the most logical fit. But it seems the theme of the new Campaign for the A3 is ‘Uncompromised’, and Ricky Gervais – especially with his hosting antics at the Globes – is considered a man who sticks to what he believes, without compromise.

New Renault Clio comes with Va Va Voom Button (+ video)

Renault UK has produced adverts for the new 2013 Renault Clio that feature a ‘Va Va Voom’ button to transport UK drivers to the heart of Paris. Mired in the problems of over-capacity, a stroppy workforce and a world that has fallen out of love with mainstream hatches, the new Clio needs to sell. And sell well.

McLaren P1 sales will double turnover and quadruple profit in 2014 for McLaren

The McLaren P1 (pictured) boosts McLaren’s profits We’re starting to see the McLaren P1 – McLaren’s modern replacement for the iconic McLaren P1 – rolling out to lucky owners, and that will continue apace during 2014. Which means McLaren will see a big rise in its turnover and an even bigger rise in profits – up four-fold – as the £866,000 P1 replenishes McLaren’s bank account. But, although it will take a while to build, deliver and get paid for all 375 P1s, the P1 won’t be a long-term cash cow for McLaren, just a nice little booster as it starts to plan to up production to 4,500 cars a year over the next few years.