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Geneva Motor Show 2007 - Preview
Fri, 02 Mar 2007The 2007 Geneva Motor Show opens its doors with the media preview days starting March 6th. This year's show is set to be a vintage year for production models with a small cars such as the new Renault Twingo, Mazda2 and Skoda Fabia all being launched. Further up the scale, both Ford and Fiat will show replacements for key models - the third generation Mondeo and stunning new Bravo respectively.
Maserati banks on Chrysler to boost global sales
Wed, 27 Jul 2011Fiat CEO Sergio Marchionne has bold plans for the automaker's Maserati luxury sports car unit: to boost annual sales almost tenfold to 50,000 units from 5,675 last year. Three new models are key to this midterm goal and all are based on systems and components from Chrysler Group. Maserati will introduce two new sedans to replace its Quattroporte flagship model using technology from Chrysler's large sedans such as the Chrysler 300 and the Dodge Avenger.
Frank Stephenson on the importance of color in design
Wed, 01 May 2013During the announcement of the McLaren Automotive's partnership with paints and coatings company, AkzoNobel, Car Design News took the opportunity to discuss the importance of color in design with design director Frank Stephenson. According to Stephenson color's ability to invoke emotions and communicate with viewers, he described just how big a part it has to play in the design process and how it inspires designers when developing products. "The first thing color does is influence the brand – it gives the customer an identifiable element to what we're talking about.
