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Dodge plans first-quarter ad blitz, including Super Bowl

Dodge, moving to entice car shoppers as industry sales recover, plans a major marketing push early next year that will include advertising during the Super Bowl broadcast on Feb. 6, 2011. Dodge CEO Ralph Gilles notified dealers of the advertising plan in an e-mail Tuesday that urged them to order their allocations of 2011 vehicles.

Maserati Kubang SUV hits the road in new video

Maserati Kubang SUV Video There was a time when we expected everyone from Ferrari to Lamborghini and Bentley to Rolls Royce to cobble together a luxury SUV to tempt buyers. That fad went away for a while, but now its back and we have the first SUV in a generation from a maker of Italian exotica – the Maserati Kubang SUV – and this video of the Kubang on the road. Interestingly, although the Kubang is supposedly the start of this video, it only turns up in the final third, with the first two thirds dedicated to showcasing Maserati’s performance pedigree – past and present.

Home of NAIAS to be updated

The spiritual home of the NAIAS is set to be rejuvenated. The Cobo center in Detroit, home of the North American International Auto Show for over 24 years, is part of a $221 million project that will see it extended and renovated extensively. The Detroit Regional Convention Facility Authority have announced that many of the improvements to the Cobo center will be ready for the 2012 NAIAS, although the project is unlikely to be finished until 2014.