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Peugeot 3008 HYbrid4 first of string of new Peugeot hybrids

Peugeot will launch the new 3008 HYbrid4 crossover in autumn 2011 as the world's first diesel-electric hybrid car - and it's the first in a string of hybrid cars coming from Peugeot and Citroen. The 3008 HYbrid4 will be followed by a brace of 508 hybrids in spring 2011, and engineers have told CAR that any car on the mid-sized PF2 and full-sized PF3 platforms can use the same innovative electric 4wd architecture.  Although pricey at £26,995, Peugeot expects to sell 10,000 of the 3008 HYbrid4 in its first full year and the parent group PSA Peugeot Citroen is targeting 100,000 annual sales of hybrids as soon as 2015. Peugeot 3008 HYbrid4: the lowdown Peugeot has picked its mid-market crossover the 3008 to premiere its first hybrid engine.

Ford introduces Defender/Wrangler fighter for Brazil

Ford introduced a spiritual successor to the universally loved Bronco in Brazil this week. The styling is based on the 2012 Troller R-X Concept. Ford bought the Brazilian off-road manufacturer in January 2007.

Oscar Mayer unveils Wienermobile food truck

Restaurants on wheels have been taking over the eating scene in many major cities, but Oscar Mayer's Wienermobile might be the original "food truck." Now the company is embracing the growing culinary trend with a new version of the iconic vehicle that will dole out hot dogs from its mobile kitchen. The launch of the food truck marks the 75th anniversary of the Wienermobile. Celebrity chef Tyler Florence, host of TV series The Great Food Truck Race, partnered with Oscar Mayer on the unveiling of the vehicle in New York's Times Square this week.