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Historic first Porsche P1 electric vehicle goes on display

In what at first glance appears to be a blatant attempt to upset McLaren’s SEO – that’s Search Engine Optimisation – a Porsche P1 model has been announced. But this is no fearsome new 1,000hp rival to McLaren’s P1 hypercar (after all, Porsche already has one of those). Rather, the Porsche P1 actually dates from 1898, and produces just 3hp.

Porsche Le Mans challenger (2014) in testing

Porsche's 2014 Le Mans challenger has completed its first test today at the maker’s Weissach test track in Germany. Porsche will take on stablemate Audi and rivals Toyota in the 2014 World Endurance Championship, which sees a significant change in the regulations that may well shake up Audi’s domination of the series and its stranglehold on the Le Mans 24hrs. So what is the Porsche Le Mans car about?

Let Q modify your Aston Martin

We imagine there were really two options for naming Aston Martin's new personalization program: Q, or something boring like Amalgamated Personalisation & Colour Programme, complete with British spellings that will vex most spell-checking software and render it unsearchable in Google. Fortunately, Aston Martin has wisely decided to adopt the same name as the Quartermaster in Ian Fleming's "James Bond" novels -- a pure coincidence, we're told. Lucky owners of these customized machines will be able to tell their friends that it was Q who added a few special touches to their cars.