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Chicago Auto Show interactive web tour launches

Interactive media company 360° Revo and the Chicago Automobile Trade Association (CATA) has launched a web-based, interactive tour of the 2012 Chicago Auto Show. Automobile enthusiasts worldwide who could not make it to the show – the press days of which ran from 8-9 February – will be able to tour the exhibitions and even go inside specific vehicles featured at this year's show. This is the first time the CATA, producer of the Chicago Auto Show, and 360° Revo has worked together and with the media company's technology comes the ability for online users to navigate and explore the auto show floor and visit individual exhibits.

BMW advert ‘burns’ BMW logo on to your eyelids

BMW are 'burning' their logo on cinema-goers eyelids We’ve all done it – stared at the sun, closed our eyes and still been able to see a bright light. In fact, some of us have gone a bit further. I remember competitions to see how long we could look at the sun in the Junior school playground.

Audi's electric R4 at the Detroit motor show 2010

This is Audi’s latest electric E-tron sports car, unveiled at today’s Detroit motor show. Or to give the concept its official name, this is the Audi E-tron Detroit Showcar. Catchy.