4pcs Blue Boneclaw Pattern Adhesive Decal Sticker For Car Vehicle on 2040-parts.com

Jag hops on Super Bowl ad bandwagon

Jaguar is preparing to tout the brand's British roots in a new advertising campaign called "British Villains" that will be its largest ever and include its first Super Bowl commercial. The campaign will be used to launch the new F-Type coupe that debuts at the Los Angeles auto show later this month and goes on sale in April. The 30-second Super Bowl commercial will run during the second half of next year's event on Feb.

Jaguar XF Black Pack revealed

The Jaguar XF Black Pack can be added to the XFR and XF Diesel S The Jaguar XF has been a huge success for Jaguar, selling more recently in the UK than the comparable BMWs and Mercedes. And justifiably so, it’s a very good car. And not just as the Jaguar XFR either (which tends to be our default setting – the most powerful V8 you can squeeze under the bonnet) which offers more aggresive looks and enormous power, but in more lowly models too.

Mercedes Benz Eyecatchers +video

What first catches your eye? If we asked you what it is that you look at first when you look at a woman (I know, sexist – but it is part of the story) you’d probably tell us it’s the rounded bits and then the face. Consciously, that’s what we think and that’s what we’d say if we’re being honest.